With a brand that’s always been synonymous with “video” as MTV it makes a lot of sense that MTV would use a .tv site for their MTV Europe site. They know that visitors hitting a .tv site are expecting video and don’t disappoint, with plenty of streaming content on the front page to check out. You can read more about MTV.tv in our .tv Showcase and download a full case study on how the brand has used a .tv domain and found it to be successful, simple and intuitive for people in need of their MTV Europe. As we’ve seen this month, MTV is just one example of .tv being perfect for branding video content both in the North America and internationally.