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Posts Tagged ‘emarketer’

Jul
22

Filed in: Streaming Video

Companies Throw Their Weight Behind Online Video

Posted by Michaela B., VeriSign

When I read this eMarketer article, it really hit a hot button. Just ask my co-workers, this is a mantra for me: online video is breaking out of just the media entertainment space. Yes, we here at Watch.tv love MLB.tv, TNT.tv and Justin.tv … entertainment is great. But, online video is so much more than … [Read more]

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Feb
22

Filed in: .tv News

MLB.tv Featured in eMarketer Study on Monetizng Sports Content

Posted by Michaela B., VeriSign

eMarketer leads with MLB.tv in their recent report “Monetizing Sports Content Online” describing them as “trailblazing”. The Sports Business Journal says MLB.tv earned $40MM in 2009 streaming their subscription packages for out of market games. As evidence it’s working for them, they added Postseason.tv this past year too, for subscription to just the post season … [Read more]

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Dec
15

Filed in: Video Advertising

Online Video a Bright Spot in a Down Economy

Posted by Michaela B., VeriSign

According to a new eMarketer study, although total US online advertising is estimated to decline by 4.6% in 2009, online video advertising is increasing. From 2008 to 2009 it increased $295MM or 40%. And, the future for video as an advertising medium looks good too. “Video ad spending growth will far outpace any other online … [Read more]

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